She now leads ux research at humu. while at nn/ g, marieke researched human behavior by conducting desktop, mobile, case and tablet usability research studies, including eyetracking user research, in the united states, europe, and asia. usability case studies. these case studies show how we help our clients increase bottom- line performance measures, like revenue, conversion rate, customer loyalty scores, employee productivity and usage rate. home > what & why of usability > case study. definition: analysis of a group, person or event to explore causation or determine underlying principles. describes the challenges of usability studies of complex systems that are used internationally, based on a case study of usability case study a multinational company’ s enterprise- wide call management system. in the proceedings of the 1998 usability professionals’ association ( upa) conference. multiple- user testing: case when one person can’ t see. usability testing. with a better understanding of the user, i went to a mall with a zara usability store and selected mall- goers to perform guerilla usability testing. i sampled people to test and verified that they were at least frequent online shoppers prior to beginning the testing.
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how usability defects defer from non- usability defects? a case study on open source projects.
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about the author. marieke mccloskey is a former user experience specialist with nielsen norman group.